About Crossroads Financial Group We are a Midwestern Brokerage General Agency, marketing to producers, registered representatives, and property/casualty agencies. CFG provides a successful environment for these markets, while maintaining recognition as a provider of high quality niche products. These niche products broaden your portfolio and, at the same time, allow you to maintain your independence. With years of experience both in the field and in sales management, we have a dedicated marketing staff that can assist you with product selection, case management and on-demand illustrations. Working with CFG allows you to use our expertise in specialized markets of asset transfer, equity indexed life/annuity and worksite sales.